Stefanie Posavec

Stefanie Posavec was raised in Denver, Colorado, and moved to London permanently in 2004 when completing her MA in Communication Design from Central Saint Martins College of Art & Design (2006). Her studies focused mainly on the visualization of literature, which led to time as a book cover designer for Penguin Press and the visualization of Stephen Fry's autobiography for his iPhone app 'MyFry' in 2010.

After going freelance in late 2010, she focuses on projects ranging from data visualization and information design to designing book covers (or anything in between) for publishers and creative agencies. Her personal projects have been exhibited internationally, and this work tends to focus mostly on language and literature with an interest in hand-analyzed or handmade data visualizations.



Workshop: Analog Algorithms: A Data Drawing Class

Similar to a life drawing class, except with less full frontal awkwardness! Our beautiful model for this workshop will be a dataset, so no need to avert your eyes. This class is for someone who is interested in exploring the creation of generative design systems in a hands-on, analog environment: no coding skills required.

By working mainly off-screen, you will explore how to merge the explicit logic of an algorithm with the intuitive, undefined knowledge that comes from creating by hand, and explore a handmade, human-generated aesthetic when working with data.

Using our ‘model’ dataset, the workshop’s focus will be on finding and using data as a raw material to create illustrations, exploring how to use gestural drawing techniques and sketching to come up with a creative system of visualization, and learning how to bring this analogue approach into a digital space if you choose. The session will be interspersed with lectures showcasing examples of an analogue algorithmic design process in practice.

You will learn how to:
- Incorporate data as a raw design material into your design practice
- Use the process of sketching to create a generative design system
- Consider how to uphold data integrity when working creatively
- Use an ‘analogue’ approach when designing your system on a computer
- Test that your design system will work with the idiosyncrasies of your chosen dataset
- If required, communicate your finished analog algorithm to a developer

Requirements:
A keen interest in the creative visualization of data and the ability to use a pencil!

Drawing materials will be provided but feel free to bring your favorite drawing tools along. Laptops with Adobe Illustrator installed for those who want to move to the computer for refinement, but this isn’t essential.