Lisa Strausfeld

Lisa Strausfeld's design and technology education began at Brown University, where she studied art history and computer science. She received master's degrees in architecture at Harvard University and in media arts and sciences at the Massachusetts Institute of Technology. At MIT she served as a research assistant in the Visible Language Workshop of the Media Lab, where she researched and developed new models for displaying and interacting with complex information.

In 1996, with two classmates from MIT, Lisa founded Perspecta, a software company that developed advanced search and visual user interface technology for the organization of large information collections. Perspecta was eventually sold to Excite@Home and Lisa's information visualization work drew her to Quokka Sports, an online digital sports entertainment company. At Quokka she led the development of interfaces for "immersive sports experiences" that leveraged digital information assets from live sports events. Lisa's work in her own studio, InformationArt, has ranged from creating interfaces for genomic visualization software to designing media projections for New York theater productions.

Lisa joined Pentagram as a partner in 2002. Her work lies at the intersection of physical and virtual space: where information structures and physical structures meet, and where navigation of information and navigation of buildings is joined in a single experience. Her team specializes in digital information design projects that range from software prototypes and websites to interpretive displays and large-scale media installations.

Lisa was named one of Businessweek's "Cutting Edge Designers" in 2007, and her work was featured in the Museum of Modern Art's landmark exhibition Design and the Elastic Mind in 2008. Fast Company magazine featured her as one of its 2009 Masters of Design. In 2010 she received the National Design Award for Interaction Design; she was a finalist for the award in 2009, the first year the discipline was recognized by the awards. She has received six awards in the prestigious International Design Excellence Awards (IDEA), co-sponsored by the Industrial Designers Society of America (IDSA) and Businessweek magazine, and in addition to the broad publication of her design work over the past decade, her projects have been regularly honored by the Art Directors Club, the Type Directors Club, the American Institute of Graphic Arts and the Society for Environmental Graphic Design.

Lisa holds four patents relating to user interfaces and intelligent information search and retrieval. In 2006, she was named to the Senior Scientist program at the Gallup Organization. She teaches interactive and site-specific design in the Graphic Design program at the Yale School of Art and the Interactive Telecommunications Program at New York University's Tisch School of the Arts.

Panel: Data Viz & Social Justice

This panel will look into the relationship between data (collection | sharing | analysis | visualization) and social justice. What can we reveal about the state of things by creating new views of the data? Can making the data more meaningful actually effect change in society?

Session: Time Will Tell

Lisa will talk about her projects and experiences over the past 10 years as a partner at Pentagram where she specialized in information-focused design. She's recently left Pentagram to embark a new venture; Major League Politics, an online startup with the goal of making government activity as engaging and addictive as sports. Only time will tell how much there will be to tell about this new endeavor by the time Eyeo rolls around.